April 15-17, 2018 // Bally's Las Vegas

2018 Schedule

Schedule-at-a-glance posted below. Session descriptions coming soon.

Last updated: December 22, 2017

Sunday, April 15, 2018

12:00 PM - 6:30 PM



3:00 PM - 5:00 PM

CIRAS Profit Builders

3:00 PM - 5:00 PM

ACRA Meeting

3:00 PM - 5:00 PM

Investors' Block Meeting

5:00 PM - 6:30 PM

Welcome Reception

Monday, April 16, 2018

7:30 AM - 7:30 PM

Registration Open

8:00 AM - 8:55 AM

International Operators Meet and Greet

9:00 AM - 9:55 AM

Sponsored by



9:00 AM - 9:55 AM

LATAM Session

10:00 AM - 10:55 AM

 Sixt’s Outlook on Growth Initiatives in the Global Car Rental and Mobility Markets.

Alexander Sixt, Sixt SE

11:00 AM - 11:55 AM

ACRA General Session

12:00 PM - 2:00 PM

Exhibit Hall Open and Lunch

2:05 PM - 3:00 PM

- From Bitcoin to A.I.: Emerging Tech You Need to Know

- Owning the Customer - A Roadmap for Independents

- LATAM Session: Inclusive & Pre-Paid Rates - LATAM Market Savior?

3:00 PM - 3:30 PM

Networking Break

3:30 PM - 4:25 PM

- Protecting Your Work Environment from Sexual Harassment

- Developing Personal & Professional Grit - The Mess Behind Success

- LATAM Session: Driving Customer Loyalty in a Low-Rate Environment

4:35 PM - 5:30 PM

- Preventing Rental Vehicle Cybersecurity Breaches & Terrorism Acts

- Understand the Wholesale Market, Improve Holding Costs

- LATAM Session: The New Realities of Your Recruiting Environment

5:30 PM - 7:30 PM

Exhibit Hall Open and Evening Reception

Tuesday, April 17, 2018

7:30 AM - 3:00 PM

Registration Open

8:00 AM - 9:30 AM

 "New Mobility in China"

With the largest middle class and internet user population in the world, China is entering the share-economy fast lane. VC backed start-ups eagerly offer shared bikes, umbrellas, mobile-phone chargers, offices, lodging and cars. China’s new generation is embracing this new life style with open arms. In the era of new mobility, more and more disruptive business models and startups have been tried and experimented with – some succeed but more have failed. Driven by world-leading high-speed rail and commercial airport network infrastructure, car-sharing is becoming the preferred choice of mobility by many for either urban business trips or leisure travel. This session will share insights of the new mobility landscape in China, both touching on today’s development as well as future opportunities.

Dr. Leo Cai, eHi Car Services

9:35 AM - 10:30 AM

- Hey is that Legal? Top 10 Legal Issues Surrounding On-Demand Rentals (carsharing)

- Meeting Your Customers' Mobile Expectations

10:30 AM - 11:00 AM

Networking Break

11:00 AM - 11:55 AM

- Win/Win with Online Brokers

- A Counterless Experience - Real ROI without Reinventing the Wheel

12:00 PM - 3:00 PM

Exhibit Hall Open and Lunch

2:00 PM - 2:55 PM

Meeting of Association Heads

3:00 PM - 3:55 PM

- Understanding the New Fleet Entrepreneurs

- Security Certification

4:00 PM - 5:15 PM

Seminar: The Future of the Small Car Rental Operation

News & Updates

img Announcing the Opening Keynote Speaker

Alexander Sixt of Sixt, SE will deliver "Sixt’s Outlook on Growth Initiatives in the Global Car Rental and Mobility Markets."

img Announcing the Breakfast Keynote Speaker

Executive Vice President, Chief Marketing Officer Leo Lihong Cai of eHi Car Services will present "New Mobility in China" on Tues. April 17.


"The International Car Rental Show is the one show to attend if you're interested in everything that's happening around the rental car business. It's an outstanding show with smart sessions and the best networking in the business."

-Mark Thomas, VP Marketing, RideCell, San Francisco, CA

"As always it was a great show. Year after year I take things back home with me to make more money and save money!"

-Nick Mariano Jr., President, Priceless Rent A Car, New Hartfod, NY

"Another GREAT show that I am glad I did not miss! So many new things going on in this industry that we need to learn and know, like recalls. Looking forward to Auto Rental Summit in the fall."

-Shantelle Ford, General Manager, Tom Wood Group, Indianapolis, IN

"I sound like a recording. I try to attend the Show every year. I always bring back something to either make more money or save money. Most of the time both!"

-Nick Mariano, President, Priceless Rent A Car, New Hartford, NY

"It was a great experience to attend the International Car Rental Show especially to know more of the future of the car rental which is mobility."

-Carlos Hernandez, Chief Development Officer, Mex Rent A Car, Guadalajara, Jalisco

"International Car Rental Show is a great place to learn and network. The people are friendly and helpful, the technologies are insightful, the sessions are inspiring, and you just can't beat the relationships you form by seeing people in the flesh."

-Jon Dill, Contact Center Director, International Franchise Systems, Laurel, MD

"The International Car Rental Show provides a wonderful venue to connect with this important industry and share ideas regarding trends."

-Chris Craft, 1st Source Bank

"The International Car Rental Show is a great way to learn about the hot topics in the industry, to meet key players and to understand the evolution of the industry towards new mobility services."

-Vincent de Martel, Co-Founder, PALTO, Inc., Palo Alto, CA

"Great show and a great opportunity to do good networking."

-Jordi Rivero, Mex Rent a Car, Guadalajara, Jalisco

"Time well spent.....relevant information. As the loaner car business increases in dealerships, more dealers need to attend."

-Randy Hoffman, Vice President, Ed Morse Automotive Group, Delray Beach, FL

"Conference material well updated, overall experience is great and certainly promotes good business values, also encourages healthy competition for independent and big franchises."

-Mario Ortega, CEO, Mayan Drive, Merida, Yucatan

"The International Car Rental Show is the must-attend event of the year for me. It has helped shape and improve my business tremendously."

-Sharky Laguana, Chief Executive Officer, Bandago, San Francisco, CA

"I enjoyed connecting with existing customers. They were our best sellers of the product."

-Paula Vercollone, DamageID, Pembroke, MA

"It was a great experience, especially for my first time. I highly recommend all new operators to attend as you can acquire years of knowledge in just a few days from these industry professionals."

-Nikimo Williams, Owner, Rent a Buggy, Providenciales, Turks and Caicos Islands

"The International Car Rental Show is a great forum for a fleet management software company like TSD, the global market leader, to show off our various solutions to car rental operators worldwide."

-Lori Tennant, TSD, North Andover, MA

"Great format with an opportunity to meet rental car operators and attend seminars. this show is responsible for giving us access to the rental car industry. I highly recommend it."

-Mike Fischer, Automobile Technologies, Newport Beach, CA

"Always a good show to attend and become current with the big picture of car rental. Experts, technological advances, and new products all in one two day package; it's great."

-Sharon Faulkner, Executive Director, American Can Rental Association, Long Lake, NY

"I enjoyed every bit of the show and am looking forward to next year."

-Denise Chinnery, Administrative Manager, Paradise Jeep Rentals, Great Harbour