April 15 - 17, 2024 | Las Vegas, NV

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Why Attend ICRS


Registration opens Friday, November 17th, 2023.

The International Car Rental Show (ICRS) takes you into the international world of car rental, and delivers actionable intelligence on the latest trends that drive business performance.

From sessions delivering strategies for growth, international networking opportunities, to an exhibit hall filled with the latest vehicles, technology, and innovations — ICRS has what you need to grow and expand your business and network. 

ICRS draws in attendees from over 42 countries, including: Aruba, Australia, Barbados, Belgium, Bolivia, Canada, Costa Rica, Dominican Republic, France, Germany, Guatemala, Iceland, Jamaica, Latvia, Mexico, Netherlands, New Zealand, Panama, Portugal, Puerto Rico, Romania, Saint Lucia, Spain, Sweden, Switzerland, Trinidad and Tobago, the United Kingdom, and the U.S. Virgin Islands.

10 Reasons to Attend ICRS:

  1. Attend informative keynotes, sessions, panels, and roundtables to learn from leaders in the industry. 
  2. Find the latest products, ideas, innovations, and more in the expo hall, while connecting with top solution providers, consultants, and associations.
  3. Discuss what you learn with your peers and share tips with new friends.
  4. Meet international industry leaders and get access to car rental’s top thought leaders and disruptors.
  5. Get inspiration on how to improve your rental fleet and compete in an ever-changing market.
  6. Bring home actionable takeaways to transform your team and your operations!
  7. Feel fancy at one of the two receptions over snacks, drinks, and the soothing piano music played in person by none other than Sharky Laguana, ACRA’s president.
  8. Have fun in Sin City and be a tourist in your downtime.
  9. Maximize your per diem allowance with select meals included in the ticket price.
  10. Meet up with the industry’s three top associations to learn more about the value of membership, legislative issues they’re watching, and receive discounted show access with your membership.

Testimonials From Past Attendees

"The International Car Rental Show is a great forum for a fleet management software company like TSD, the global market leader, to show off our various solutions to car rental operators worldwide."
Shawn Concannon
TSD, North Andover, MA
"Time well spent.....relevant information. As the loaner car business increases in dealerships, more dealers need to attend."
Randy Hoffman, Vice President
Ed Morse Automotive Group, Delray Beach, FL
“I’m very pleased to attend. This year was the best show I have attended, Thank you for pulling all of these resources and guest speakers together in one place, We all learned a lot and went home with plenty to work on!”
John Osborne, Director
Go Rentals, New Zealand, Auckland, New Zealand, 2018
"I enjoyed every bit of the show and am looking forward to next year."
Denise Chinnery, Administrative Manager
Paradise Jeep Rentals, Great Harbour
"Conference material well updated, overall experience is great and certainly promotes good business values, also encourages healthy competition for independent and big franchises."
Mario Ortega, CEO
Mayan Drive, Merida, Yucatan
"The International Car Rental Show is the one show to attend if you're interested in everything that's happening around the rental car business. It's an outstanding show with smart sessions and the best networking in the business."
Mark Thomas, VP Marketing
RideCell, San Francisco, CA
"Always a good show to attend and become current with the big picture of car rental. Experts, technological advances, and new products all in one two day package; it's great."
Sharon Faulkner, Executive Director
American Can Rental Association, Long Lake, NY
A great show! It felt very safe, was easy to get around, and great information. The casual presentation was refreshing. Virtual participation and sound were great. You could see and hear them very well. Great set-up for next year's.
Joe Knight, V.P. Airport Concessions and Properties
Fox Rent A Car
“I thoroughly enjoyed the show. A lot of buzz around new technological changes, and what that means for the car rental industry. Great place to stay informed, network with industry leaders and generate new business.”
Mike Ferrari
Vemark, Delray Beach, FL, 2018
“I really love the experience of the International Car Rental Show in Vegas. It was my first time. I particularly love the two keynote speeches, very inspirational. Will come back for next year's show.”
Leo Cai, Executive Vice President
eHi Car Services, Shanghai, China, 2018
"The International Car Rental Show provides a wonderful venue to connect with this important industry and share ideas regarding trends."
Chris Craft
1st Source Bank
"The International Car Rental Show is a great way to learn about the hot topics in the industry, to meet key players and to understand the evolution of the industry towards new mobility services."
Vincent de Martel, Co-Founder
PALTO, Inc., Palo Alto, CA
"I enjoyed connecting with existing customers. They were our best sellers of the product."
Paula Vercollone
DamageID, Pembroke, MA
"International Car Rental Show is a great place to learn and network. The people are friendly and helpful, the technologies are insightful, the sessions are inspiring, and you just can't beat the relationships you form by seeing people in the flesh."
Jon Dill, Contact Center Director
International Franchise Systems, Laurel, MD
“I always find this show interesting, good range of topics as well as a number of good and relevant exhibitors.”
Bob Farrow
Bob Farrow, Director
BFC Management Consulting, Dubai, 2018
"I sound like a recording. I try to attend the Show every year. I always bring back something to either make more money or save money. Most of the time both!"
Nick Mariano, President
Priceless Rent A Car, New Hartford, NY
"It was a great experience, especially for my first time. I highly recommend all new operators to attend as you can acquire years of knowledge in just a few days from these industry professionals."
Nikimo Williams, Owner
Rent a Buggy, Providenciales, Turks and Caicos Islands
“Excellent show as usual. Vendor mix was excellent. The networking is worth the price of admission. The topics of seminars right on. I’ll see you next year.”
Nick Mariano
Nick Mariano, President
Priceless Rent A Car, New Hartford, NY, 2018
“Year after year my trip to the International Car Rental Show proves to be a great investment. I am able to meet with clients, vendors and prospects while only having to travel to one location.”
Randy Hoffman, Vice President
Morse Operations, Inc., Delray Beach, FL, 2018
"The International Car Rental Show is the must-attend event of the year for me. It has helped shape and improve my business tremendously."
Sharky Laguana, Chief Executive Officer
Bandago, San Francisco, CA
"Another GREAT show that I am glad I did not miss! So many new things going on in this industry that we need to learn and know, like recalls. Looking forward to Auto Rental Summit in the fall."
Shantelle Ford, General Manager
Tom Wood Group, Indianapolis, IN
“The show has been great for our business due to our ability to visit with existing clients, and meet new potential clients."
Kevin Carter
Collateral Consultants LLC, Rockwall, TX, 2018
"Great format with an opportunity to meet rental car operators and attend seminars. this show is responsible for giving us access to the rental car industry. I highly recommend it."
Mike Fischer
Automobile Technologies, Newport Beach, CA
“I have returned as an exhibitor for the 7th year in row to the Int’l Car Rental Show because it provides the opportunity to present front & center to a group of industry peers & decision makers that allow me to expand my business."
Mark Mac Arthur
Eastern Fleet Services, Bordentown, NJ, 2018
"It was a great experience to attend the International Car Rental Show especially to know more of the future of the car rental which is mobility."
Carlos Hernandez, Chief Development Officer
Mex Rent A Car, Guadalajara, Jalisco